2013 Forum on Public
Diplomacy & 6th Diplomats Forum was held
in Beijing on June 26, and about 100
people including government officials,
scholars, entrepreneurs attended the forum.
The theme for this year’s forum
is “China’s stories and image
under public diplomacy”.
Chinese
ambassador to Tanzania Lyu Youqing
said at the forum that public
diplomacy plays an important role in
promoting China’s national image in
the world, therefore people should
attach great importance to
it.
Lyu Gongxun with
PetroChina shared his opinion on
oversea public diplomacy. He pointed
out that Chinese enterprises operating
overseas should try to bring benefits
to local people, adding that public
diplomacy can ensure the implementation
of overseas projects, and boost the
development of enterprises in foreign
countries.
Professor Jin Canrong
with Renmin University of China said
that non-governmental participation is the
best way of doing public diplomacy,
and Yao Ming is the most
successful case of public diplomacy as
he has greatly improved the image
of Chinese people in the
world.
Established by Beijing
Foreign Studies University (BFSU) in
August 2010, the Center for Public
Diplomacy Studies is the first
university-level research center on public
diplomacy in China. It is the
pioneer in public diplomacy studies
and a strategic think tank for
decision making of the Chinese
government. Based on the innovative
research results, it is designed for
promoting research on public diplomacy,
and providing intellectual support for
government practices and serves as a
platform for the public to join
in public diplomacy activities. Meanwhile,
as a pioneer and research base
in public diplomacy, the center also
conducts public consultation, corporate
overseas strategy consultation and
cross-cultural exchanges.
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